Branding
Please click one of the sections below to find out more.
Description – Branding
Branding can apply to any material, concept, or idea, that you or your company/project wishes to communicate to others, and the delivery and presentation thereof. It can apply to anything from logos, and colour schemes, to flyers, clothing, videos, and websites — these things are referred to as House Style. Branding is a large, widely-encompassing, idea-based abstract that acts as a driving-engine for an organization.
Branding is very different from ‘House Style’, though they are tied closely together.
A house style is the actual physical materials mentioned above (logos, colors, templates, etc.)
Often times, organizations which *think* they have a brand or vision, are not clear enough about it to properly approach a designer. Often times an organization desires a world-class House Style, without having their company’s brand sorted out, and since the brand drives the house style, this can become an issue.
A brand is something with drives and guides your vision, and manifests in all the actions, materials, and presentation it engages in.
A quality graphic designer, will become intimately familiar with your brand before he develops your house style.
Examples – Branding
Some branding examples, more peeks in our logo gallery.
Crawford Boys Clothing
Art2Canvas.net
Chili & Fennel Catering
Brands can change, if we take a look at Apple’s logo development over the years, it can be enlightening.
Rates & Process – Branding
Prices are easily worked out, and estimates are provided quickly. Sometimes, people are looking for a dollar figure to filter out whether they bother contacting us or not, so to facilitate this, SpiritSentient’s quote range on the low-end for basic logo design with color palette is anywhere from $400.00 to $1000.00
Higher level brand design, and more developed House Styles range from $1000.00 to $4000.00
